AMERICAN DREAM
Partner Deck
Brand activation event
Sponsorship

The biggest always-on stage in the Northeast.

A stadium-scale captive audience — every single day of the year. Sponsorship at American Dream isn't a logo on a banner. It's category ownership of a destination.

The audience
40M+
Annual Visitors
2.8 hr
Avg Visit Length
62%
% Family Audience
$135K
Median HHI (visitor)
1.2B
Social Impressions / yr
18%
International Tourists
Partnership tiers

Three ways in.

Marquee
Founding Partner
By invitation
  • Naming rights on a venue, district, or attraction
  • Year-round on-property branded presence
  • First-look access to all marquee programming
  • Custom IP collaboration with American Dream platform
  • Dedicated partner success team
Discuss this tier
Signature Sponsor
$1.5M – $5M / yr
  • Atrium-scale brand activations (4–8 per year)
  • Co-branded events with attractions
  • Premium digital screen inventory
  • Loyalty + app integration
  • Hospitality suite access
Discuss this tier
Activation Partner
$250K – $1M / yr
  • Targeted campaign moments (2–4 per year)
  • Pop-up + experiential installations
  • Social and influencer co-marketing
  • On-screen and on-floor placements
  • Dedicated activation strategist
Discuss this tier
Past activations

Brands that have launched here have moved units, owned headlines, and sold out collections.